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Paper Kit

Business

Product & Price Tags

Five things that go out with an order: price tags, product tags, care cards, thank-you cards and returns cards. Paste a list and every line becomes its own tag, with a punch mark for string where a tag needs one.

5 card typesPaste a price listPunch marksPDF · SVG
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Four steps

How to print product and price tags

  1. 1

    Pick the card

    Price tag, product tag, care card, thank-you or returns.

  2. 2

    Paste your list

    One line per tag. A comma splits the name from the price.

  3. 3

    Add your shop name

    Printed small across the top of every card.

  4. 4

    Choose the look

    Font, border, an optional icon and your ink colour.

  5. 5

    Print, cut and punch

    250 gsm or heavier for hang tags. Punch after cutting.

One list in, a sheet of tags out

The slow part of pricing a stall is not designing a tag, it is making forty different ones. So the input is a list: one line per tag, with a comma between the item and the price. Paste a column from a spreadsheet and it works as it is, including the awkward case where a product name has a comma in it, which stays intact if you put quotes round it.

The taller cards work differently, because a product tag wants four lines on one tag rather than four separate tags. On those, a blank line starts a new card, so each paragraph is one tag.

Why the price is set large

A price tag has one job at a market: to be readable from far enough away that someone decides to come over. That is a different distance from the item name, which is read at arm’s length by someone already holding the thing. Setting both at the same size looks neat and fails at the job, so the price is set as large as the tag allows and the name sits above it.

The currency symbol is added only to fields that are plain numbers, so 4.50 becomes a price and two for 8 is left exactly as you typed it.

What goes in the parcel

Related printables

Packing slips and order forms handle the paperwork, the label maker prints address and SKU labels on sheet stock, invoices and receipts cover the money, and party printables cover gift tags and place cards for presents rather than stock.

Answers

Frequently asked questions

Type or paste your price list, one item per line, with a comma between the item and the price: Lavender soap, 4.50. Each line becomes its own tag, so a list of twenty items is a sheet of twenty tags rather than twenty separate prints. If a product name contains a comma, put quotes round it and it stays as one name.

Because they are read from different distances. On a stall the price is what someone reads from a metre away while deciding whether to come over; the item name is read at arm’s length once they have. Setting both the same size makes the tag look tidy on screen and fail at the only job it has.

A product tag hangs off the item and is taller than it is wide, because that is how a tag hangs. A care card is business card size and goes in the box, because that is the size people keep. Both take several lines: on the taller cards a blank line starts a new card, so one paragraph is one tag.

Short. A long printed message reads as a leaflet and goes in the recycling with the packaging, which is the opposite of the intended effect. A line saying the order was packed by hand and a handle to find you again is enough, and leaves room to add something by hand, which is the part people actually keep.

250 gsm or heavier for anything that hangs off an item, or the punch hole tears out the first time the tag is pulled. Punch after cutting, not before, and use the printed circle as the centre mark. Ordinary card is fine for a thank-you note that is read once and kept in a drawer.

Yes, there is a field for it and it prints small across the top of each card. The site mark at the foot of the sheet can be turned off too, which is worth doing for anything going out to a customer.

Keep going

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